| If you drink wine regularly, you may not be too | | | | wine labels on the market today. With tens of |
| concerned with wine bottle labels. You're probably | | | | thousands of original wines out there, it would be |
| more concerned with the taste and quality of | | | | very hard to cover them all, so surely I'll miss |
| your drink than anything else. | | | | some good ones. |
| Still, wine bottle labels can be fun, adding some | | | | Ca' del Solo wine has a very interesting label that |
| character to what might otherwise appear to be | | | | certainly got my attention. This label features an |
| a generic bottle of wine. If you're a producer, | | | | evil-looking tiger with a smirk on his face, with an |
| these can often help to draw the eye to your | | | | inscription that reads "Bloody Good White" above |
| products, and many will attest to the fact that | | | | it. |
| marketing is just as integral in the world of wines | | | | The language is bold, as is the choice of animal. |
| as it is in any other industry. | | | | Both of these things are sure to get a potential |
| Labels on wine bottles can give us insight into | | | | buyer's attention. While I've never tried the wine |
| what it is that we're drinking. Whether these are | | | | itself, the label was enough to make it memorable. |
| accomplished through theming (i.e. national | | | | This next one has just as much to do with its |
| branding), colors that may indicate the subtlety or | | | | name as it does with its label, but both are smart |
| boldness of a wine's flavoring, or simply humor to | | | | branding moves. The wine is called Marilyn Merlot, |
| make us smile, there are many ways that labels | | | | and the wine bottle labels each feature a different |
| will often become associated with a bottle of | | | | picture of Marilyn Monroe on them. |
| wine. | | | | One could easily call this eye candy, to say the |
| Let's take a look at a few of the more interesting | | | | least! |